720 King is proud to support Earth Hour, a global WWF climate change initiative that aims to create awareness of people taking responsibility towards a sustainable future by turning the lights off.
What Do People Do?
Millions of people turn off their lights for Earth Hour at 8.30pm until 9:30pm in their local times on the second-to-last and last weekend of March. Why the end of March? It’s around the time of the Spring and Autumn equinoxes in the northern and southern hemispheres respectively, which allows for near coincidental sunset times in both hemispheres, thereby ensuring the greatest visual impact for a global ‘lights out’ event. Iconic buildings and landmarks from Europe to Asia to the Americas have stood in darkness during previous Earth Hours. Some people enjoy Earth Hour with a candle-lit dinner or a candle-lit bath, while others host large events or parties, either in darkness or with candles, to celebrate Earth Hour.
Businesses and government organizations, as well as community and political leaders also take part in Earth Hour. It’s about giving people a voice on the planet’s future and working together to create a sustainable low carbon future for planet earth.
Earth Hour started in Sydney, Australia, in 2007. This event saw 2.2 million homes and businesses turn their lights off for one hour to make their stand against climate change that year. Earth Hour had become a global sustainability movement with more than 50 million people across 35 countries participating in 2008. Global landmarks such as the, Sydney Harbour Bridge, the CN Tower in Toronto, the Golden Gate Bridge in San Francisco, and Rome’s Colosseum, all stood in darkness for Earth Hour. In March 2009, hundreds of millions of people took part in the third Earth Hour.
WWF, which organizes the annual Earth Hour event, aims to stop the degradation of the earth’s natural environment. It also focuses on building a future where people live in harmony with nature. The organization functions through a network of more than 90 offices in more than 40 countries worldwide. Its first office was founded in Morges, Switzerland, on September 11, 1961.
Turn off/Unplug at 720 King on March 19, 2016
Turn out the lights in your suite for one hour at 8:30pm on Saturday, March, 19 2016 and encourage staff, colleagues and their families to commit to ongoing positive actions for the environment both in the workplace and at home. If your office is vacated at that hour, ensure all non-essential lights and equipment is turned off before leaving on Friday evening. You could also turn off your lights for an hour on Friday, March 18that a time of your choosing.
Communicate Earth Hour to your other offices nationally and globally
Encourage organization-wide participation in Earth Hour as well as a commitment to actions beyond the hour that reduce your organization’s ecological footprint.
Communicate Earth Hour to your partners and clients. Share information about what your organization is doing to reduce its environmental impact with partners and clients, and urge them to consider what they can do.
Communicate Earth Hour to customers: Encourage them to take part in Earth Hour 2016 at 8.30pm on Saturday 26 March and commit to an ongoing action that benefits the planet.
- Include a link to the Earth Hour website from your homepage or host an Earth Hour banner on your homepage.
- Include Earth Hour in any email or SMS bulletins you send to customers.
- Include Earth Hour messages on bills/statements/catalogues/other printed material you send to customers.
- Run joint promotions in the lead-up to Earth Hour.
For more information, visit the WWF Canada website.